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This web page excelsior-fitness.trainerize.com had the following on the homepage, "Excelsior Fitness is a personal training and small group strength and conditioning company." Our analyzers viewed that the webpage said " Results based health and fitness training founded on gym tested scientific principles is our specialty." The Website also said " Using this approach Excelsior has help masters athletes, members of our armed forces, brides-to-be and busy professionals overcome limitations and find new levels of athletic performance, personal fitness and wellbeing. Certified Strength and Conditioning Specialist NSCA." The website's header had personal trainer as the most important search term. It is followed by personal training, mobile workout tracking, and online personal trainer which isn't as highly ranked as personal trainer. The next words they used was iPhone workouts. BlackBerry workouts was included but could not be viewed by search crawlers.